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Paul McCord

General Manager

Paul has had a successful and exciting coaching career. Some of his most notable experiences include being an Assistant Coach for the Super Bowl XXXV Champion Baltimore Ravens and Jacksonville Jaguars. He is now a certified coaching specialist, philanthropist, entrepreneur, and assistant coach for the USF women's lacrosse program.


As a committed Christian, assistant pastor, talented coach, and former NCAA and NFL player, McCord challenges student-athletes to deepen their relationship with God and be strong members of their team who lead with integrity, grace, and faith. He says that sports are about more than just the years of playing in college or professional sports, but they do play a significant role in shaping you into who you will become.


Here are some of his quotes from his conversation with our sport captains, coaches and team leaders:

“You won’t play sports your whole life, but you learn that every single thing you do matters. Years later it will be an important part of who you are.”
“Serve your campus with humility. You’ll see what’s not right… but be a person of grace. Anyone can point out what’s wrong. Can you make things better one step at a time?”
“Our core values are our culture. Our day-to-day. You have that impact in college… You never know who is watching. Maybe there’s some ‘I want to believe’ people out there. You don’t know how they’re doing; How their heart is doing. It's wasted energy if it’s just about you. If you do your best and glorify God that act becomes eternal.”
“There are a lot of people who can’t play or can’t coach for a variety of reasons. Think about that when you’re out there. There’s people out there who wish they could be in your shoes.”

When asked how he takes his faith with him to the field in practical ways, Paul says he doesn’t focus on the wins or losses in terms of his faith. It’s about how he and the team honor God whether they win or lose.

“…I pray before each game… I trust my athletes and that God is working in their lives. He’s not too concerned about the wins or losses. I never really pray to win… I think there is strength in that prayer but for me it’s not as important as glorifying God through our effort. I believe in talking to God constantly. I’m not always good at it but I believe in it. Even during competitions, I talk to God. All throughout the game. Someone gets hurt, I’m praying for them. Our team, their team, it doesn’t matter.”

His parents continue to influence his actions.

“My parents have passed away a few years back, but I often consider how I look to them when I’m coaching. I prayerfully consider my family that loves me and got me where I am.”
“I’d say number one is a relationship. As coaches it has to be about relationships and as players it has to be about relationships too. It’s not a one-way street. Culture is a two-way street. The relationships you have with your players should be eternal bonds.”
“As a coach, it’s recruiting the right fits, to the point where you’re praying for people to come your way who are the right fits. You’re praying for the right people to come to your door. And from there you’re breathing life into your athletes.”

Paul says that finding the right leaders is critical. The USF lacrosse team ranks each team member according to who best represents each of their 10 core values. The team members who rate best become team captains. Occasionally that means that the captain is not a star player, but he says it has been a reliable method for selecting leaders.

This goes hand-in-hand with other changes that sparked a culture shift within their team. Paul says there was a moment when he realized that the worst players were the ones that needed the most encouragement.

“We changed our culture about four years ago. Now we say, ‘Treat your worst players the best.’ They are then ones who need to bring the most energy every day. Without that energy, everything drags in practice. If your worst players bring it every day, your top players need to reciprocate. After a championship season, everyone on the team earns a ring.”
“As a captain, you might have someone who’s just not there yet. What you should do is say, ‘Hey, sit this one out and let me show you.’ Just give him that little bit of love and little bit of compassion. You’re following HIM. [Jesus] You don’t take the time to ask ‘what would Jesus do’… He didn’t play college sports! You follow his example. He didn’t criticize the ones who were the lowest. He stood behind those who had been marginalized. He held the establishment to a higher standard.”
“Oh, man… the off season. I don’t believe in off-season. I think it’s a life. You chose the life of the team you want to play for. A friend of mine who was in the FBI says as an agent they tell you, ‘You came to us, we didn’t come to you.’ So, remind your players: they’re choosing you. Be that lifestyle. Find healthy things to do that replenish you. You gotta work on your game on the mental side. When you get to college that’s 75% of what makes you better than everyone else. It becomes a mental thing. Coaches should never have to coach effort at the college level. So, in off season, do self-improvement.”

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Paul McCord
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